Jaguar rebrand

[rurikbird]

Seems like a quick way to lose your target demographic without gaining a new one.


View: https://x.com/Jaguar/status/1858800846646948155

This writer analyses it in detail:

View: https://x.com/lulumeservey/status/1858906844506226971

Their biggest sin is for a “copy nothing” campaign everything about this seems awfully unoriginal.

 

[StevieM]

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[Athens]

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[The Nomad]

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[Hyena]

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