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At 12:38 I was a Liverpool fan of 30 years, at 12:39 I wanted the club shut down.

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Its an ice bath?

Quite the overreaction..
If it's an ice bath why are Sturridge and Wjinaldum fully clothed? It's LFC posting up practically naked pictures of Moreno and Firmino looking like some form of shit boy band, made me proper cringe.
 
From my experience of ice baths some will get in the ice bath in kit , some in shorts some naked like -there's no etiquette for the ice bath .beyond keeping warm there's no reason to wear a top whatsoever

No idea what your beef is about here but it seems misplaced, yeah it's not the most professional image but it's a blog and blogs kinda go for informality don't they
 
From my experience of ice baths some will get in the ice bath in kit , some in shorts some naked like -there's no etiquette for the ice bath .beyond keeping warm there's no reason to wear a top whatsoever

No idea what your beef is about here but it seems misplaced, yeah it's not the most professional image but it's a blog and blogs kinda go for informality don't they

Do you watch a lot of people take ice baths ?
 
The club are trying to go large on digital fan engagement. some will like it (digitally engaged fans/ digital natives) and some won't (digital dinosaurs/ grumpy bastards).

Demonstrating high levels of engagement through these channels will ultimately underpin larger sponsorship contracts so it is in our interest to support.
 
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